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About Us

Renee A. President/CEO

Currently, Renee heads up the agency where she applies her plethora of customer activation and retention knowledge and experience to help her clients look good! Renée jumped into the mix of agencies because she thinks the time has come for an agency that “gets it” and “gets it done right”. She’s a believer that the devil is in the details so clients need BOTH the front and back end talent to make measurable positive impact in today’s marketing conditions. There’s simply no time to waste!

Renee is known for her marketing and promotional “out of the box” thinking that she provides to companies for more than 2 decades. She’s a talented, high energy “make it happen” professional that combines a sharp strategic focus with passion for what she does.

Previously Renee generated new business for Ventura Associates International LLC where she continuously surpassed client objectives. She used her research background, disciplined bottom-line orientation, creativity, and smarts to develop and manage promotion initiatives for companies including the NBA, MTV Networks (Nickelodeon), A.O. Smith and Axa-Equitable, to name a few.

Initially, after earning her BS from Cornell University, Renee spent ten years in consumer research. At Bristol-Myers Squibb, she was part of multiple marketing teams for leading OTC brands including Excedrin, Bufferin, Nuprin and Comtrex. Prior to that, Renee worked at BBDO for three years on the DuPont and Scott Paper accounts and new business for BBDO (direct marketing).

She is a professional speaker and has presented for companies and leading organizations that include The NY Emmys, American Women in Radio & Television, Columbia University, the Professional Insurance Marketing Association, The Brand Activation Association (BAA, formerly the PMA), the eMarketing Association, the NY Builders Show, and the Manhattan Chamber of Commerce. She is a graduate of Toastmasters International and member of the NSA (National Speakers Association). Renee is a mother of two, enjoys cooking, travelling and hiking and is an adjunct Professor at Fashion Institute of Technology.


Aaron A./ Managing Partner

Aaron brings his unique talents to Diamond Edge Network in a variety of ways. Firstly, he is a millennium (between the age of 17 and 34) and knows how to interpret the motivations and behaviors of the millennium market. Since millennials represent 25 % of the population in the U.S. and are collectively expected to spend more than $200 billion annually in 2017 and $10 trillion in their lifetimes, having their perspective in real terms, on staff, is a major plus.

He has a specific talent in social media, to create a following and bring stories to life. He began his own blog years ago, before blogging was a household word and had thousands of hits from people all over the world. Aaron continues to create content on an on-going basis and expand his knowledge of new innovations and products.

Aaron is also a 2nd Dan Black Belt in Tae Kwan Do, having achieved this rank at the age of 15. His mastery of the sport demonstrates his mental and physical fortitude, stamina and keen ability to set goals and achieve them. It also points to his work ethic and discipline, both of which played a significant role in his success at a very young age.


Jyl F./SVP Creative Services

Jyl is an award-winning direct response designer. Her work is published in Sandra Blum’s, “Designing Direct Mail That Sells.” Blum states “Jyl believes that to do great work, you have to be a creative chameleon—able to take on the persona of your audience and see the world as they do—and change with every assignment.”

Jyl takes a 360° approach to her marketing and branding projects. She uses her 20+ years of creative experience to develop marketing campaign materials that resonate among the target audience in fresh ways. Key to her success is being able to create messages that are relevant to each audience so that the branding message is not just seen, but translates to a change in behavior to a distinct action. “The story” is told by Jyl consistently across video/TV, web and print.

Jyl is also a certified field producer for Brooklyn Independent Media. In fact, she is currently producing the 8th season of “Cooking for Bachelors TV.” The video series reaches an audience of over 68 million, boasting a 60% male audience, and can be seen on six channels across the internet. She’s worked on projects for clients that include Smart Energy, Perrier, NBA, Perfect Post Office, Bloomingdale’s, Condé Nast, Hearst, Time, Inc., National Geographic Magazine, Stonehenge Real Estate, Recanati Winery, and Nickelodeon.

Jyl is a graduate of Pratt Institute and is a chef, jewelry designer and mother of 4.


Chuck G. / SVP Technical Services

Throughout his 20 years of experience developing, designing and architecting software solutions, he has worked in a variety of industries including: Health, Marketing, Promotions, Retail, Manufacturing, Sports, and Investment Banking. His experience includes design, architecture, data modeling, integration, development, system design, project management and the technical side of web marketing and SEO. Chuck has experience in a variety of technologies including n-tier Web development using various languages such as Java, PHP, Perl, C, VB, VBA, Python, etc. Chuck’s experience includes front-end, middle tier and back-end development and design.

Chuck built a team from his favorite people. Choosing programmers with extensive technical experience (more than 10 years for each and every developer), outstanding problem-solving skills, out-of-the-box creative flair, and the ability to communicate clearly and calmly has resulted in Chuck’s dream team. Everyone works well together, and everyone enjoys working together.